As a marketer, you have to like Facebook
++ Click Image to Enlarge ++ Source: Facebook: The Future of Marketing
Snatch the learning from my hand grasshopper
In this case, the pebble is learning and the grasshopper is you/me, the entrepreneur. There is nothing more important to an early-stage company/entrepreneur than learning. Learning about the market, learning about the customer, and ultimately, learning about whether you have a problem worth solving. All before you build anything! The key questions are: a) speed [...]
Worksody
My business partner, Kirtus Dixon, and I have launched our own unique approach to startups and building businesses. It’s called Worksody (Worksody.com) and it is focused on solving the #1 problem of entrepreneurs: running out of resources before achieving cash flows, growth and sustainability. Worksody combines the efficiency of lean development professed by Eric Ries, [...]
Ready-Aim-Jobs!
Let me be Captain Obvious for a moment and predict that the word-of-the-night in tonight’s State of the Union address will be “jobs”. Duh! Great. Got it. Now…where the jobs (good jobs, preferably) come from is another conversation. We’re not going to bring back manufacturing on a grand scale anytime soon unless the government starts [...]
Lean on me
“Lean on me” is more than a great song, it’s my own realization that lean product development / lean startups / customer development is the only way to build great software and great companies today. Some upfront disclosure:
Unintended Consequences — So you want to be an entrepreneur?
Starting a company is one of the all-time thrills you can have in your life. Nothing beats following your dream and making it happen. But wait… DON’T get ahead of yourself. You have to have a lot more going for you than just your idea, timing, luck, skills, cash, customers, and on and on. You [...]
Managing your Cap Table from Bootstrap through Round 1
What?! What’s a cap table? Well, as the old basketball saying goes, “If you don’t know, you’d better ask somebody.” It’s VERY important to have one of the key assets of your business — the stock of your company — under control from day one. When you are bootstrapping, stock can be a key to [...]
To iPod or not to iPod – 5 reasons to say “Yes”
I have had an iPod Touch for the last 6 weeks and I can’t believe how much it’s helped me from a time management/productivity perspective. Here’s 5 reasons how: 1. Morning email – The first read of email of the day happens on my iPod, over coffee, as the kids are getting ready for the [...]
Tumblr IS “the easiest way to blog”
Simple. Easy. Big buttons. What’s not to love about the Tumblr blogging platform? We just added Tumblr as a marketing channel for ShareOnce and it was very easy to get started, set up and keep up-to-date. Check it out.
Are you a tool? You ought to be.
If someone calls you a “tool”, don’t necessarily take it that you’re an idiot. Then again… Seriously, instead of focusing on being a brand, focus on being a tool — something or somebody that: 1. Is easy to understand, use, and implement – Anyone who has walked down any aisle of Home Depot or a [...]
